I redesigned the Mingle Fest brand with a modern, tech-focused identity, creating a new logo and visual language applied across Instagram to attract tech professionals and founders through updated profile assets and ongoing event content.
I also designed branded event materials and built the GO-OUT ticket page, and during the event produced live content and post-event posts to extend the experience beyond the event day.
Year
2025
Industry
Branding, Visual identity, Marketing, Social Media Design, Copywriting
Challenges:
The main challenge was convincing busy, driven professionals to attend, requiring messaging that clearly communicated the event’s value. At the same time, the brand needed to support fast, consistent content creation before, during, and after the event.Solutions:
The challenges were addressed with clear, value-driven messaging targeting the right audience. Minimal, focused design helped grab attention and enabled consistent content creation, keeping a strong social presence before, during, and after the event.
